Wednesday 8 February 2017

Start-up Advice for Women Entrepreneurs


More and more women are starting their own businesses and getting aware of the opportunities available outside their 9-to-6 jobs. But, for women it is challenging to focus on their new mission, as they have to struggle to strike work-life balance.

Here are the few tips that may help them to start a new business:
  • Find your passion - You are going to spend long hours working for your business, so pick an industry that you don’t just like, but are passionate about. When you are passionate, it shows, and your enthusiasm and belief in what you are doing translates to your customers, sparking their enthusiasm about what you are offering.
  • Keep your home and work life separate - It is important to set aside time for both personal and work lives, in order to give each the attention it deserves. Set specific office hours and unless there is an emergency, stick to them. Train yourself to work during office hours and do not accept calls or check emails after hours. Your customers and clients will also conform to your schedule as long as you stick to it.
  • Don’t pay attention to any disadvantages - Don't put any energy into wondering if you have different challenges than any other leader or business owner because you are a female. If you are good at what you do, that's all that matters.
  • Be positive, flexible and patient - It takes a good amount of time to build a business. Continue to have a positive outlook and don’t stop believing in yourself. There has never been a successful business owner that hasn’t run into some challenges!
  • Don’t let the lack of confidence or fear hold you back – Women are generally more afraid of failure than their male counterparts. Moreover, cultural traditions also discourage women from taking leadership positions. Women are less confident than men in starting businesses. Don’t let the fear of failure stop you from being an entrepreneur.
  • Believe in yourself – Actually, women have better communication and consulting skills, are more caring and loyal towards their organisation and peers and, compared to men, are less competitive, confrontational and aggressive, and less driven by money. They are far more dynamic and capable than previously believed. So, believe in yourself and be a leader!
  • Get the right support - Seek out networking groups, coaches and mentors that will not only cheer you on, but challenge you to take your business to the next level. Network with other businesswomen in your field that can give you an eagle’s view of what’s working and what’s not.
 If you are dreaming of setting up your own business, log on to TheGongzuo.com. We will help you in launching your start-up.

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